Sales & Marketing

Value, Growth, Sustainability & Relevance

AJ International’s team of consultants are dedicated to deliver tangible results on our clients’ top and bottom lines. We are extremely passionate about helping businesses grow and our clients’ businesses have, as a result, flourished under our guidance.

Our holistic and tailored approach eliminates any “quick fix” that may not solve actual growth challenges but instead delivers tangible results. We help our clients find the right products for their customers, and the right customers for their products.

As our knowledge base stretches across the entire spectrum of services that businesses require, we are able to help our clients develop a comprehensive strategy to streamline and connect between people, processes and systems every step of the way.

AJ International’s initial Sales and Marketing Strategic Review for our clients will cover areas such as:

• Strategy – Business alignment with sales & marketing planning

• People – Resourcing and customer centric engagement, sales enablement

• Process – Sales development, lead generation, inbound marketing and sales methodology, social media

• Systems – Client Relationship Management (CRM), marketing automation, inbound marketing

Our team of experts will subsequently build a customised program of works and roadmaps for action that is sustainable and relevant before following up on its implementation.

Our uniquely tailored program for each client will provide resources and recommendations on various strategies including:

• Shared services strategy

Are there any functions that may be centralised and if so, how can this centre add value?

• Pricing Strategy

Is pricing aligned to strategy?

• Talent Strategy

Is the investment in the sales force justified? Are you attracting and retaining top talent?

• Sales Effectiveness

What is your sales strategy? Is there a formal sales process? Is there enough sales support?

• CRM Solutions

Are all resources integrated into the CRM system? Is the current system scalable?

• Digital Commerce

Are your technology resources able to fully engage customers and consumers?

AJ International works hand in hand with our clients to redefine the future of sales and marketing. We will transform their business strategies and achieve organic, customer-centric, growth while improving marketing and sales efficiency and effectiveness.

Differentiate your business and contact us today.